You will learn how the BASE 3 chart can be used to create campaigns that guide your customer’s journey and lead to exponential growth.
Lesson 1: The Three Certainties in Digital Marketing
Lesson 2: How Digital Marketing Works
Lesson 3: Chart Parts & Overview
Lesson 4: Reading the BASE 3 Chart
- Certainty 1 The Customer Journey
- Certainty 2 Content Themes & Algorithms
- Certainty 3 Communication Channels
Lesson 5: Using BASE3 Chart